About Leonie Freeman…

After completing a degree in Fine Art Photography, I worked as an assistant whilst working on my own documentary photographic projects - shooting rockabillies, teenagers in their bedrooms, club kids, football fans… I love anything to do with subculture and visual identity.

The frustration of wanting to be ‘an artist’ and also producing commercial work finally found balance when I turned my camera on kids. I shoot beautiful, imaginative personal projects and fashion editorials for magazines such as Lemon Magazine, Milk Korea, Hooligans, Awkward World and The Way We Play. My commercial work has included fashion campaigns and advertising shoots for Boden, Meri Meri, Next, Mothercare, Zara Kids, American Express, Childsplay Clothing, Main Story, /the Middle Daughter, Fish & Kids, Tesco, George at Asda and Lucy & Yak amongst others.

I live in East London with my husband, my two kids, a whippet and cat.